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Manager Content amp Promotions

Location
Washington, DC

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Manager, Content & Promotions (R10002282)
OVERVIEW OF THE COMPANY
National Geographic The National Geographic Channels form the television and production arm of National Geographic Partners, a joint venture between 21st Century **MEMBERS ONLY**SIGN UP NOW***. and the National Geographic Society. As a global leader in premium science, adventure and exploration programming, the Channels include: National Geographic Channel (NGC), Nat Geo WILD, Nat Geo People and Nat Geo MUNDO. Additionally, the Channels also run the in-house television production unit, National Geographic Studios. The Channels contribute to the National Geographic Society's commitment to exploration, conservation and education with entertaining, innovative programming from A-level talent around the world, and with profits that help support the society's mission. Globally, NGC is available in more than 440 million homes in 171 countries and 45 languages, and Nat Geo WILD is available in 131 countries and 38 languages. National Geographic Partners is also a leader in social media, with a fan base of 250 million people across all of its social pages. NGC contributes over 55 million social media fans globally on Facebook alone. JOB DESCRIPTION
The Manager, Content and Promotions will be responsible for ensuring that content, specifically native video, photos, and infographics created for and distributed across National Geographic social platforms is optimized for audiences. Working closely within the Social and Audience Development team as well as with the Visual, Client Solutions, and Digital Solutions teams, this person will ideate and pitch series that will appeal to partners, support business objectives, and key initiatives. This person will be tasked with informing strategy and execution of branded content to be natively distributed across social platforms. As part of this role, this person will also oversee execution of sponsorship and marketing campaigns, including managing paid campaigns, as well as work on new product launches. This position will have general supervision.
Responsibilities
Primary lead for Visual team for creation, optimization and distribution of native content.
Increased traffic, engagement and revenue.
Manage paid social media campaigns for sponsorship executions as well as marketing and e-commerce efforts.
Drive traffic, conversions of members and revenue.
Strategy for new social media products like Show Pages, Messenger, etc.
Integrate internal stakeholders KPIs, partners, and ambassadors to produce series to increase video views, time spent, etc. and generate revenue.
Ideate, pitch, and execute content created for partnership and sponsorships.
Increase traffic, views, participation, engagement and revenue.
Qualifications
Bachelors Degree.
Basic understanding of budgeting.
PC/Mac, Microsoft Office, etc.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.

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